Arte e Cultura
Julius Meinl's Pay With A Poem Returns With JP Cooper
This World Poetry Day ( March 21st ), coffee roaster Julius Meinl and critically acclaimed musician, JP Cooper, invites coffee and tea lovers to unleash their inner poet and have their written word serve as currency for the day.
The opportunity comes as part of the fifth annual initiative, which will see JP Cooper create a song to celebrate poets from around the world in a bid to showcase how music can be a gateway to enjoying poetry in 2018.
While music and lyrics have always felt universal, poetry by comparison has been widely recognised as a platform reserved for the literati. However, with the lines between music and poetry more intertwined than ever, the
Vienna -based coffee roaster hopes to make poetry accessible to the masses.
With coffee and tea serving as the creative fuel for a day, those who take part in the event will have the unique opportunity to turn their written word into currency, with a hot beverage available in return for every poem written.
Speaking ahead of World Poetry Day, JP Cooper said:
He added:
Julius Meinl's CEO, Marcel Löffler comments:
To find out more about and how you can be involved, visit www.facebook.com/JuliusMeinlOfficial and www.meinlcoffee.com Follow the social conversation using #PayWithAPoem and #PoetryForChange.