Amagi's Latest FAST Report Unveils the Rise of a Diverse Global FAST Marketplace Emerging From U.S. Roots

The newly released Amagi Global FAST Report offers critical data and insights derived from more than 50 FAST services and 5,000+ channels using Amagi THUNDERSTORM, the company's cutting-edge server-side ad insertion (SSAI) platform. Additionally, the report incorporates findings from the 2024 Amagi Consumer Survey, which reflects the preferences and viewing habits of nearly 500 U.S. households across various income brackets.

Key takeaways from the Amagi Global FAST Report include:

For industry professionals, advertisers, content creators, and media enthusiasts who want to delve deeper into these findings and explore their implications for the future of broadcasting and advertising, Amagi is offering an on-demand webinar, "What's on FAST? Tracking the content landscape and viewership trends." Bridge joins Siva Natarajan, SVP of Strategy & Business Operations at Amagi, to discuss the latest findings of the Amagi Global FAST Report, with specific focus on topics such as the growth driven by new channels, the role of sports in FAST, the presence of FAST channels in non-FAST services, and the improvement in ad impressions and fill rates.

"The 11th edition of the Amagi Global FAST Report provides unmatched data and analysis on this burgeoning FAST ecosystem," said Srinivasan KA, Co-Founder and Chief Revenue Officer of Amagi. "Amagi's reports continue to provide detailed insights, resulting in a more comprehensive analysis with each iteration. As viewer habits and content monetization models continue to rapidly evolve, this report equips media companies, advertisers and ecosystem players with the insights they need to make informed decisions and chart a successful path forward in the complex modern media ecosystem."

Amagi provides a complete suite of solutions for channel creation, distribution, and monetization. The company's clients include ABS-CBN, AccuWeather, A+E Networks UK, beIN Sports, Cineverse, Cox Media Group, Crackle Plus, Fremantle, Gannett, Gusto TV, NBCUniversal, PAC-12, Tastemade, and The Roku Channel, among others. 

The latest edition of the Amagi Global FAST Report is available here. More information about Amagi and its streaming TV solutions is available at www.amagi.com.

About Amagi

Amagi is the premier industry cloud platform, providing comprehensive management, distribution, and monetization solutions for both traditional and streaming TV services. Through continuous innovation and our make-move-monetize framework, we make video content fluid and accessible to everyone across regions and platforms -- cable, D2C apps, FAST, CTV, VOD, and OTA platforms. As a pioneer in cloud broadcasting, we offer best-in-class cloud migration services for broadcast TV networks, transitioning their entire operations into the cloud effortlessly. Globally, we work with 800+ content brands, delivering 5,000+ channels with deployments in 150+ countries, managing ad opportunities in excess of 50 billion. We have a presence in New York, Los Angeles, London, Paris, Singapore, Seoul and Sydney, with innovation centers in Bangalore, Zagreb, and Lodz, and a global media monitoring center in New Delhi.

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Link to Word Doc: www.wallstcom.com/Amagi/240430-Amagi-FAST_Report_11.docx

Photo Link: www.wallstcom.com/Amagi/FAST_Report_11_Key_Metrics.png 

Photo Caption: The latest analysis shows sustained advancement across key metrics, with a notable uptick in channel growth, ad impressions and hours of viewing (HOV) (42% vs. 26%). These findings reaffirm FAST's status as the fastest growing business model and highly sought experience within the streaming ecosystem.

Photo Link: www.wallstcom.com/Amagi/FAST_Report_11_PR_Banner.jpg 

Photo Caption: FAST Report #11 Banner Image

Amagi Contact:

Aashish Washikar
Director - Corporate Communications 
Email: [email protected]  
+91 9533390005

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