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Concord Launches Saratoga Watch in Black PVD
continues its successful 10-year trajectory since the re-launch of its iconic predecessor in 2004, introducing the re-interpretation of its timeless original design in full black PVD for both men and ladies.
(Photo: http://photos.prnewswire.com/prnh/20140612/691010 )
The displays crystal clear Roman numerals on a lustrous black dial with date window at 3 o'clock. A dainty 31mm case for ladies and a more robust 40mm case for their male counterparts provide an ideal complement for the new 's easily recognizable eight-sided signature bezel.
Both these intricately crafted timepieces are seamlessly attached to matching sleek black PVD-treated stainless steel bracelets with stainless steel detail and gleaming stainless steel links throughout, resulting in greater suppleness and enhanced comfort. Once again, like its noble predecessors, this is a shining demonstration of technological advances in action.
Nobility is indeed a cornerstone of the Concord Saratoga range and the is a true reflection of the spirit of its namesake - a distinguished racetrack located in Saratoga Springs, New York . In tribute to its thoroughbred origins, the Saratoga horses embossed on the case-back of the new full PVD are a proud tribute to - and a fresh reinterpretation of - 's uniquely prestigious pedigree. They embody an ideal means of associating an enduring love of aristocratic horses with equally noble watchmaking aesthetics.
Welcome to our world.
http://www.insideconcord.ch/files/weblinks/rw/7634ea65a4e6d9041cfd3f7de18e334a--/CONCORD%20Saratoga%20Black%20PVD%20FINAL%20PHOTO.zip
http://www.insideconcord.ch/files/weblinks/rw/cbb6a3b884f4f88b3a8e3d44c636cbd8--/CONCORD_Saratoga%20Black%20PVD%20Gent%20Lady%20FINAL%20TEXT.zip
Concord was founded in Biel, Switzerland in 1908. The MGI Luxury Group acquired the traditional Swiss luxury brand in the early 1970s, and subsequently re-launched it as a dynamic, highly original niche brand for a new millennium. The brand has embraced the challenge of a bold repositioning strategy that transcends its already extraordinary horological achievements of the past.
http://www.concord.ch
Concord is part of the Movado Group Inc.
http://www.movadogroup.com/company/index.cfm
One of the world's premier watchmakers, Movado Group, Inc. designs, manufactures and distributes watches from ten of the most recognized and respected names in time: Movado, Concord , EBEL and ESQ Movado along with our Coach, HUGO BOSS , Juicy Couture, Lacoste, Tommy Hilfiger and Scuderia Ferrari licensed watch brands
Press Contact:
Michelle Nombrado-Micheli -
CONCORD International Marketing Manager
MGI Luxury Group S.A.
Silver Tower
Place de la Gare 2B
Case postale
CH-2501 Bienne Switzerland
Office: +41-32-329-34-00
press@concord.ch