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Fashion Farm Foundation Led Seven Hong Kong brands to Paris Fashion Week
's AW24 series aims to portray the relationship between individuals and space, capturing the emergence of new perspectives and visual aesthetics that arise from distance. Without the confines of a specific theme or inspiration, 's extraordinary collection effortlessly transcends the limitations imposed by gender, capturing the allure of both women and men. As the winter night casts its enchanting glow, their "Fireside Tales" collection from brings to life the beauty of diverse cultures and craftsmanship. Inspired by heritage jerseys, AW24 collection transforms, paying homage to the past while championing sustainability. Each piece not only encourages an ever-evolving ensemble but signifies a commitment to an enduring style. leveraged traditional craftsmanship "wool felt" and the meaning behind it to create the AW24 collection which has taken new meaning - co-construction, co-creation, complementary advantages and resource sharing.
VIPs and fashion lovers from all over the world including Stefano Martinetto (Co-founder & CEO of Tomorrow London Limited), Sophie Brocart (CEO of Patou), Manuela Brini (Director of Creative Talent Acquisition & Development at LVMH Fashion Group), Edda Gudmundsdottir (Stylist of Bjork), Fredrick Li (Managing Director of D-mop), Federico Tan (Founder of Advisory Council), Cherry Mui (Regional Fashion Director of Talter Asia), Daniel Cheung (Fashion Director of Madame Figaro Hong Kong) and Lily Templeton (Watches, Jewerly and Fashion Editor of WWD).
Name: Cony Mok
Email: cony.mok@fashionfarmfoundation.org
Photo - https://mma.prnewswire.com/media/2349644/HKFG_AW24.jpg
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