Fragrance Du Bois Welcomes Students from Raffles College for a Study in Olfaction

Using only Fragrance Du Bois' 100% pure, sustainable Oud oil, the students learnt about the origin of the rare and precious material, as well as the importance of sourcing and producing it in a sustainable manner. Oud oil is derived from the endangered Aquilaria tree, and is one of the world's most expensive essential oils. It is also at the heart of all Du Bois' exquisite creations, where it blends and melds with other sustainably sourced ingredients of the highest quality.

"We are very concerned about the future of the environment and the communities who live in it," said Ms Johanna Tabuyo, "and as part of our ethos of giving back to society, we believe it is imperative to educate the younger generation on sustainability and environmental awareness, especially in the luxury goods industry, where sustainability has been put on the 'back burner' for far too long. At Fragrance Du Bois, however, we practice what we preach, and we embrace our mantra of 'Luxury with a Conscience' wholeheartedly. On behalf of Fragrance Du Bois," she concluded, "I am delighted that this initiative has created a fantastic opportunity to educate and inspire the next generation in our collective efforts to secure a sustainable future."

The students were also treated to a discovery session on the various steps in the formulation of a perfume, and exploring the various olfactory groups that go together in the composition of a beautifully crafted fragrance.

Project Director of Raffles College, Travis Tan said, "I would like to thank Fragrance Du Bois for offering our students a meaningful insight into the industry. It was an eye opener for all of us, and I am certain that they enjoyed themselves thoroughly. They're probably wishing that all their classes could be as stimulating and informative," he quipped. "Most importantly though, I hope that the session will give our students a good foundation and understanding, as they pursue their future careers."

Notes for Editors:

For further information, please contact:

Zaahira Muhammad
Senior PR & Marketing Executive
Email:[email protected]
Office: +60 122 035 344

Samantha Tham
PR & Marketing Executive
Email:[email protected]
Mobile:+65 9144 0933

About Fragrance Du Bois

Fragrance Du Bois is a niche luxury perfume house born from the richest essences of nature, crafted by fifth generation perfumers from the 17th century French traditions of Grasse. Its inspiration stems from the beauty and purity of nature itself.

At the heart of all Fragrance Du Bois' creations is our signature Oud that exudes the ultimate in luxury, being both distinctive and unique. All the Oud used by Fragrance Du Bois is produced on our own sustainably managed plantations, and is guaranteed to be ethically and sustainably sourced.

The niche perfume house is currently available in Paris, Singapore, Kuala Lumpur, Bangkok, Dubai, with plans to expand in Doha, Geneva and London in the months ahead.

Photo - http://photos.prnasia.com/prnh/20160427/8521602719-a
Photo - http://photos.prnasia.com/prnh/20160427/8521602719-b