Moda
Fashion Events Market to Reach $61.5 billion, Globally, by 2032 at 5.3% CAGR: Allied Market Research
Fashion education and talent development are fueling the growth of the global fashion events market. However, the market for fashion events is significantly constrained by high costs and budgets. On the other hand, event marketing and PR are creating lucrative opportunities for the growth of the global fashion events market.
· Collaborations and partnerships
By type, the fashion shows segment held the highest market share in 2022, accounting for more than two-fifths of the global fashion events market revenue and is estimated to maintain its leadership status throughout the forecast period. Fashion presentations combining physical and digital components are gaining popularity. Brands are able to reach a larger worldwide audience by livestreaming their programs while still holding in-person presentations for a chosen audience. The trade shows/exhibitions segment, however, shows the fastest CAGR of 5.8% during the forecast period. Trade shows/exhibitions are increasingly embracing a hybrid format that combines physical and digital components. This enables a greater reach as participants can take part in-person or electronically.
By revenue source, the sponsorship segment held the highest market share in 2022, accounting for more than half of the global fashion events market revenue and is estimated to maintain its leadership status throughout the forecast period. This segment shows the fastest CAGR of 6.0% during the forecast period. In the market for fashion events, sponsorship is a crucial source of revenue since it gives companies an opportunity to exhibit their products to interested and targeted consumers. Sponsors connect with fashion-conscious consumers at fashion events, which provides companies with great branding and publicity opportunities.
By organizer, the fashion houses segment held the highest market share in 2022, accounting for more than two-fifths of the global fashion events market revenue and is estimated to maintain its leadership status throughout the forecast period. Fashion houses are utilizing virtual fashion shows, augmented reality (AR) experiences, and 360-degree tours to reach a global audience while minimizing the requirement for physical presence at events. The fashion designers segment, however, shows the fastest CAGR of 5.6% during the forecast period. Designers are hosting their own events to engage with customers directly and avoid using conventional fashion calendars. The exclusivity and swiftness are promoted by this tendency.
By region, Europe held the highest market share in terms of revenue in 2022 and is likely to dominate the market during the forecast period. The market for fashion events in Europe has been embracing digital platforms, with the prominence of online showrooms, live streaming, and virtual fashion shows rising. In addition, Asia-Pacific is expected to witness the fastest CAGR of 6.2% from 2023 to 2032. E-commerce is integrated into fashion events, enabling visitors to buy the products that are on display immediately, thereby boosting sales and expanding the market.
The report provides a detailed analysis of these key players in the global fashion events market. The report is valuable in highlighting business performance, operating segments, product portfolio, and strategic moves of market players to showcase the competitive scenario.
Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Wilmington, Delaware . Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of "Market Research Reports" and "Business Intelligence Solutions." AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.
Pawan Kumar , the CEO of Allied Market Research, is leading the organization toward providing high-quality data and insights. We are in professional corporate relations with various companies and this helps us in digging out market data that helps us generate accurate research data tables and confirms utmost accuracy in our market forecasting. Each and every data presented in the reports published by us is extracted through primary interviews with top officials from leading companies of domain concerned. Our secondary data procurement methodology includes deep online and offline research and discussion with knowledgeable professionals and analysts in the industry.
United States
1209 Orange Street,
Corporation Trust Center,
Wilmington , New Castle ,
Delaware 19801 USA.
Int'l: +1-503-894-6022
Toll Free: +1-800-792-5285
Fax: +1-800-792-5285
help@alliedmarketresearch.com
Logo: https://mma.prnewswire.com/media/636519/Allied_Market_Research_Logo.jpg
View original content:https://www.prnewswire.co.uk/news-releases/fashion-events-market-to-reach-61-5-billion-globally-by-2032-at-5-3-cagr-allied-market-research-301981594.html