Sport
University of Memphis Basketball to Integrate PressBox Graphics for Fan Engagement
PressBox Graphics includes design templates to create high-end graphics in seconds while updating in real-time. It can create content across all platforms from the web and social media platforms to TV and advertisements, while integration with social media allows for immediate distribution to social networks.
The University of Memphis will be using PressBox Graphics to produce social media content for the Men's Basketball team over the course of the 2021-2022 season. PressBox Graphics will also provide the university with data that will include box scores, schedules, team stats, and more. Memphis will be using PressBox Graphics to help with workflow efficiencies in getting more content out to fans, faster, while also opening more opportunity for sponsorships.
The University of Memphis's men's basketball team has a sizable social media following with over 74,000 Instagram followers and over 123,000 followers on Twitter. Memphis is currently ranked number 18 in the country, which brings a significant amount of national media attention to the team.
With two top 10 recruits in the 2021 class on the team there will be plenty of promotional opportunities for
Memphis which PressBox Graphics will be able to help maximize across all social media.
"We are excited to partner with Stats Perform to deliver high quality and engaging content to our basketball fans," Memphis Director of Integrated Communications Michael Schroeder said. "We are excited to see how this helps our fans follow and consume Tiger Basketball this season."
Stats Perform is the market leader in sports tech providing the most trusted sports data and the latest advancements in applying AI and machine learning to deliver better predictions for teams, sportsbooks and a more engaging broadcast, media and fan experience. The company collects the most detailed sports data to create new experiences across sports. Leveraging the richest sports database, Stats Perform enhances sports competition and entertainment through machine learning and computer vision to create advanced predictions and analysis – be that for digital and broadcast media with differentiated storytelling, tech companies with reliable and fast data to power their innovations, sportsbooks with in-play betting, rights holders and sports governing bodies with integrity services, or teams with first-of-its-kind AI analysis software. For more information, visit StatsPerform.com.
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