Spettacolo
MAG Interactive AB (publ) publishes Interim and Year-End Report September - August 2022/2023
"The financial year 2022/23 ends with record revenues of 362 MSEK and results in an adjusted EBITDA of 58 MSEK. The last three years' average revenue growth rate is 18%, while being consistently profitable on a yearly basis.
"Summarizing the fourth quarter on a financial level, we generated 80 MSEK in revenues and an adjusted EBITDA of 25 MSEK. In Q4 our UA investments were at a significantly lower level than a year ago - 15 MSEK compared to 43 MSEK. This impacted daily active users (DAU) and average revenue per daily active user (ARPDAU) and hence overall revenues in a negative way as fewer highly monetizing players came into the games during the quarter. The game contribution on the other hand, i.e. net sales minus platform fees and UA spend, came in at 54 MSEK - compared to 35 MSEK in Q4 last year.
"To understand the value we are building in MAG, it is important to have a balanced view of the impact of quarterly UA fluctuations. UA is very important to our long term growth, but it is far from a steady journey in terms of monthly investment volume.
"When looking at extraordinary quarters in terms of UA spend levels, it makes sense to stress the importance of looking at longer term patterns. We rely on the track record we have shown over the years of growing the size of the overall business, while being profitable over time.
"During July we released a new functionality in QuizDuel to make into a permanent format. The impact on the game's performance was instant and positive, and we still continue to see a higher level of engagement and ARPDAU several months after the release of .
"We have done a lot of market testing during Q4 for our two biggest non-released titles. The product performance for both games has increased significantly throughout the quarter, but we choose not to release games until we see that it will be possible to competitively invest in UA, and we are currently not at that point.
"Nevertheless we see great momentum in the new game development part of the company. We have a strong belief – and it is a top priority for management – that we will be able to launch new products that will add value to our games portfolio in a meaningful way this year.
"The strong portfolio of games that we are continuously improving, combined with the new games that are in the pipeline make for an exciting year ahead of us," says Daniel Hasselberg , CEO at MAG Interactive.
On October 18, 2023 at 10:00 CET , CEO
Daniel Hasselberg and CFO
Magnus Wiklander will present the Interim Report live on Twitch. The presentation will be held in English. Link to the Twitch feed: www.twitch.com/maginteractive.
Daniel Hasselberg will also take questions on the social media platform X, formally known as Twitter, during the course of the day, write to @d_hasselberg or @maginteractive. For more information and to read the full report please visit https://www.maginteractive.com/investors/investor-relations/reports/.
/ CEO / +46 (0)8 644 35 40 / daniel@maginteractive.se
/ CFO / +46 (0)8 644 35 40 / magnus.wiklander@maginteractive.se
The following files are available for download:
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