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TRIP.COM GROUP WELCOMES ITALIAN TOURISM MINISTER AND DELEGATION TO ITS HEADQUARTERS

Ms Santanchè said: "The meeting with Ms. Sun and her team offered many interesting ideas, both on present and future perspectives of collaboration between Italy and China, as well as an overview of the methods of promoting Italy to an audience of high-spending users." Ms Santanchè said: "The meeting with Ms. Sun and her team offered many interesting ideas, both on present and future perspectives of collaboration betweenItalyandChina, as well as an overview of the methods of promoting...
SHANGHAI, (informazione.it - comunicati stampa - turismo)

Ms Santanchè said: "The meeting with Ms. Sun and her team offered many interesting ideas, both on present and future perspectives of collaboration between Italy and China , as well as an overview of the methods of promoting Italy to an audience of high-spending users."

Ms Sun said: "It is our honour and privilege to welcome and host Minister Daniela Santanchè and her delegation. It was a great discussion during which we shared our Group's initiatives to promote destinations in Europe , including Italy , to high-spending tourists who are seeking quality tourism experiences. We also appreciate the opportunity to share insights and exchange views with the Minister on potential growth opportunities and challenges ahead. My colleagues and I are looking forward with excitement to strengthening our collaboration with the Ministry of Tourism to position Italy as a destination of choice."

Based on Trip.com Group's recent data, search volumes and bookings of travel products related to Italy have been increasing. Flight search volume to Italy rose by 363% in August 2023 , as compared to the previous year, while accommodation bookings during the same period increased by 283%.

Trip.com Group is a leading global travel service provider comprising of Trip.com, Ctrip, Skyscanner, and Qunar. Across its platforms, Trip.com Group helps travellers around the world make informed and cost-effective bookings for travel products and services and enables partners to connect their offerings with users through the aggregation of comprehensive travel-related content and resources, and an advanced transaction platform consisting of apps, websites and 24/7 customer service centres. Founded in 1999 and listed on NASDAQ in 2003 and HKEX in 2021, Trip.com Group has become one of the best-known travel groups in the world, with the mission "to pursue the perfect trip for a better world". Find out more about Trip.com Group here: group.trip.com.

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