SIGEP WORLD 2025 PRESENTED IN BERLIN: INTERNATIONALITY AND NEW ENTRIES

The presentation focused on the opportunities of SIGEP WORLD, a reference point for international foodservice professionals.

"The speakers shared their experiences and insights on how foodservice in Germany is adapting to global changes," Marco Carniello, IEG's chief business officer, recounted. "And confirmation was received of how, for the entire out-of-home food universe, SIGEP WORLD is central for staying up-to-date on market developments, anticipating trends and building relationships with key stakeholders of international calibre."

"In January," said Flavia Morelli, group exhibition manager of IEG's Food & Beverage division, "we will be adding Pizza, a complementary segment, to the traditional Gelato, Coffee, Pastry & Bakery sectors. A key to strengthening SIGEP WORLD's positioning in the foodservice sector, especially for professionals from outside Europe, where consumption is growing rapidly."

In Berlin, Jochen Pinsker, senior vice president, Industry Advisor Foodservice Europe at Circana, outlined the foodservice situation in Europe. Despite a decline in point-of-sale visits, according to September's figures, spending in the sectorwas up 8% compared to 2019, with an average annual growth in consumption of 3.5% for the next two years. The highest growth rates regard pastry, gelato and coffee, the main product categories of SIGEP WORLD's exhibition offer.

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