Sport
United Soccer League expands partnership with global sports data leader Opta, adds Pressbox Live
The agreement includes the USL Championship, League One, and Super League, the USL's new professional women's league, which will kick off in the summer of 2024. Opta has served as the official soccer data provider for the USL since the start of the 2017 season.
"We are on a mission to dramatically raise the profiles of our competitions domestically and internationally," said USL President Jake Edwards . "Opta is universally used by the world's top soccer teams, players, and media. We want the same tools for our elite leagues – and that is Opta."
Sophisticated new Opta tools such as Pressbox Live will be incorporated into broadcasts across the USL Championship, League One and Super League via commentators and graphics.
Opta's data will also support USL technical initiatives and the league's continued integration with the global transfer market.
The wide-ranging partnership also includes access to a wealth of Opta products and deep data that enables in-depth analysis for USL Championship, League One and Super League clubs and fans.
Opta covers more than 1,000 leagues and competitions around the world and serves as the official data provider for the Premier League, La Liga, Ligue 1, and Serie A, among others. Opta data has become the industry standard used by the world's professional soccer teams and scouts.
"Opta data is integral to the world's leading sports federations, teams and broadcasters, and nowhere more so than in soccer," said Stats Perform Chief Revenue Officer Steve Xeller . "It is globally trusted to power insightful, entertaining coverage that puts sport right at the front of fans' minds – and keeps it there. At Stats Perform we are proud of Opta's unparalleled heritage in sports data and excited to see it used more widely in North America ahead of the FIFA Women's World Cup in 2023 and the FIFA Men's World Cup in 2026."
The news follows Opta owner Stats Perform's recent awards of ISO 27001 certification and IBIA sports data integrity accreditation, further underlining the company's commitment to data quality for its customers.
Stats Perform is the market leader in sports tech providing the most trusted sports data and the latest advancements in applying AI and machine learning to deliver better predictions for teams, sportsbooks and a more engaging broadcast, media and fan experience. The company collects the most detailed sports data to create new experiences across sports. Leveraging the richest sports database, Stats Perform enhances sports competition and entertainment through machine learning and computer vision to create advanced predictions and analysis – be that for digital and broadcast media with differentiated storytelling, tech companies with reliable and fast data to power their innovations, sportsbooks with in-play betting services, rights holders and betting operators with integrity services, or teams with first-of-its-kind AI analysis software. SportsContentCo is the exclusive reseller of Stats Perform premium sports betting content to licensed sportsbooks in the United States .
The United Soccer League (USL) is the largest and fastest-growing professional soccer organization in
North America , possessing more than a decade of experience in bringing the world's game to communities across
the United States and
Canada . Overseeing three men's leagues (USL Championship, USL League One, USL League Two), two women's leagues (USL Super League, USL W League), one elite player development platform (USL Academy), and a national youth platform (USL Super Y League), the USL is built on a proven and recognized model in international football and counts more than 200 clubs in its membership.
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