New App 'Let's Day Out' Brings Immersive Halloween Events to Life

Vicky Cheng, CEO of Let's Day Out, says: "Immersive experiences, combined with new technology, offer people ways to interact in ways that have not yet been possible. Our app is at the forefront of connecting our users within this sphere." Vicky Cheng, CEO of Let's Day Out, says: " Immersive experiences, combined with new technology, offer people ways to interact in ways that have not yet been possible. Our app is at the forefront of connecting our users within this sphere. " An A.I...

LONDON, 24/10/2019 (informazione.it - comunicati stampa - internet)

Vicky Cheng , CEO of Let's Day Out, says: " "

Let's Day Out is developing its own artificial intelligence algorithm to match users that like and search for the same activities. The method takes into account 'crowd knowledge' and can be compared to how Netflix recommends new movies. The system analyses both user data and preferences derived from user behavior.

Let's Day Out is partnering with some of London's top immersive production companies in order to match its users by combining both virtual and offline experiences - the first method of its kind.

For Halloween, the company is working with luxury events company A Brands for the exclusive "Secret Halloween Brunch"; a unique immersive experience where "music meets art".

" " says Cheng.