Information Technology
The Revolution of Travel Technology Defined at FITUR 2025
Amid this digital transformation, , organized by , will host the sector's most pioneering companies under the banner from This event will unveil key technological trends that are redefining how travelers search, decide, book, and review their experiences. Following a record 23% growth in 2024, is expanding by nearly
Located in , companies from countries including Spain , Italy , France , the Netherlands , the UK, Germany , the US, Brazil , Singapore , and Morocco , among others, will present cutting-edge solutions to the global tourism market. These include software solutions, online booking platforms, technology for secure and transparent management, price managers, innovative payment systems, virtual and augmented reality to inspire travel decisions, and AI-powered voice assistants for personalized service. These technologies help tourism businesses achieve their goals, enhance efficiency by automating and centralizing operations and administrative tasks, and save time and costs.
The convergence of these technologies´ points to a future where booking management will become increasingly connected and integrated. All this and more will be unveiled in the
area, the epicenter of a vital travel sector segment undergoing rapid transformation. The
industry is not only adapting to the expectations of modern travelers but is also leading the way toward a more efficient, personalized, and sustainable travel experience.
From January 22 to 26, 2025 , in Hall 8 at IFEMA MADRID , will showcase the most cutting-edge solutions for booking management. Discover the latest developments in technology specifically designed to meet the needs of the tourism industry on: Fitur 2025 | International Tourism Fair
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