Turismo
Capsule Hotel Market to Reach $460.7 million, Globally, by 2033 at 7.9% CAGR: Allied Market Research
Technology has always been a supporting factor for the travel and hospitality industry. Technology is disrupting the established market with the advent of web-based booking and the use of AI and IoT in operation optimizations. Technology-driven players such as online booking hotel aggregators and metasearch engines, have heavily invested in big data analytics to make analytics-driven business decisions to offer accommodations such as capsule hotels that are cheap, equipped with basic amenities, facilitate single night and hourly basis stay, and others.
On the other hand, the affordability of capsule hotels plays a crucial role in driving the growth of the market. In an era where travelers are increasingly budget-conscious, these compact accommodations offer an attractive alternative to traditional hotels, which can often be expensive. By providing a basic yet comfortable sleeping space at a fraction of the cost of a standard hotel room, capsule hotels appeal to a wide range of budget travelers, including backpackers, solo adventurers, and budget-conscious business travelers.
Cost-effectiveness
By traveler type, the solo segment held the major share of the market share in 2023, accounting for more than four-fifths of the global capsule hotel market, and is estimated to maintain its leadership status throughout the forecast period. Solo travel destinations have been gaining traction owing to the ability to customize the whole travel experience according to their preference, which helps the traveler gather new experiences, meet new people, and attain a sense of empowerment.
There has been a significant increase in the number of people who want to travel solo, and this has encouraged travel companies as well as travel agents to provide facilities not only for group travelers but also for solo travelers. The group was the fastest-growing segment of the market in 2023. People have now become inclined to unwind and release stress. As a result, travelers are looking for different ways to enhance their travel experience, which includes recreational activities, spiritual activities, and cultural activities.
By booking type, the offline booking segment held the major share of the market in 2023, accounting for more than four-fifths of the global capsule hotel market, and is estimated to maintain its leadership status throughout the forecast period. Offline booking refers to all the physical centers where booking for a capsule hotel is done. The offline booking segment is expected to witness slow growth as compared to the online booking mode, due to rise in the popularity of online booking mode.
Online booking was the fastest-growing segment of the market in 2023. The use of online booking channels for booking capsule hotels is becoming very popular among travelers and is expected to attract more customers owing to internet penetration and an increase in the usage of smartphones.
By age group, the Generation Y segment held the major share of the market share in 2023, accounting for more than two-fifths of the global capsule hotel market, and is estimated to maintain its leadership status throughout the forecast period. Travelers between the age group of 21-34 years are millennials or Generation Y travelers. They account for more than 200 million travelers who have been estimated to generate $180 million worldwide, which increased by nearly 30% since 2007.
Generation X is the fastest-growing segment of the market in 2023. Generation X is more into adventure trips, exploring cultures, and visiting new places. People from this age group have more disposable income and love holidays in comparison to Generation Y.
By region, the Asia-Pacific region held the highest market share in terms of revenue in 2023, accounting for nearly four-fifths of the capsule hotel market. Asia-Pacific has been known for its diverse culture and attractive destinations. Countries in the Asia-Pacific region have the highest outbound trip concentrations among the higher household income brackets. This can be attributed to the rapidly growing economy and new job opportunities promoting an increase in household income in the Asia-Pacific region.
North America was the fastest-growing region of the market in 2023. The LAMEA market for capsule hotels is driven by a growing affluent population and an increasing affinity of people toward travel and vacation.
The report analyzes these key players in the global capsule hotel market. These players have adopted various strategies such as expansion, new product launches, partnerships, and others, to increase their market penetration and strengthen their position in the industry. The report helps determine the business performance, operating segments, developments, and product portfolios of every market player.
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