Belstaff's First Opening in China

     (Photo: http://photos.prnewswire.com/prnh/20151027/280853 )

Under the leadership of Chief Executive Officer, Gavin Haig , the Macau opening is a further extension of Belstaff's commitment to expand its global footprint. "We are pleased to announce this opening in Macau showcasing the continuation of long-term investment for Belstaff in both China and wider Asia over the coming years. Studio City is destined to become a retail mecca within Macau and we are pleased to be a part of this luxury shopping experience. Macau has a great reputation for luxury fashion and it makes sense to start our Chinese offering here, within one of the world's most dynamic and exciting retail environments."

Belstaff has established a strategic partnership with Rainbow Group Macau for this new retail franchise operation.

The store launches with the Autumn/Winter men's and women's collections showcasing British heritage and design innovations, combined with a modern sensibility. Belstaff's iconic hand-waxed cotton and leather pieces will be available there, in addition to seasonal ready-to-wear and accessories.

The Studio City store references elements of the Belstaff House flagship on London's New Bond Street, designed by eminent interior designer and architect William Sofield . The 196msq store displays signature Belstaff characteristics including wooden floors, leather seating, custom cork walls and bespoke crafted cabinets to create an ambient and inviting atmosphere.  Large-scale light boxes display current campaign imagery. The moto-heritage of the brand is referenced with a vintage Royal Enfield bike displayed at the front of the store.

Archive imagery around the store depicts the brand's 91-year history, including images of current Global Ambassador David Beckham .

Studio City Macau
Estrada do Istmo, Cotai, Macau

Sun-Thu: 10.00-23.00 
Fri-Sat: 10.00-24.00

About BELSTAFF:

Belstaff is a global British luxury lifestyle brand steeped in its heritage and spirit of adventure. In Belstaff, the fearless explorer and the fashion enthusiast alike will discover an approachable luxury for a modern lifestyle all influenced by Belstaff's rich history and archives. Belstaff is headquartered in London and showrooms reside there, and in New York , Milan and Munich . Belstaff is currently sold through its flagship on New Bond Street, and six freestanding boutiques in Europe and the United States , through select wholesale distribution worldwide and on http://www.belstaff.com