Biofortification Market Worth $118 Million by 2023 - Exclusive Report by MarketsandMarkets���

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On the basis of target nutrient, the biofortification market has been segmented into iron, zinc, vitamins, and others such as â-carotene, amino acids, and proteins. The iron segment is estimated to account for the largest share in 2018. Iron is a micronutrient which is required by plants in lesser amounts than primary or secondary micronutrients. It is a constituent of several enzymes and some pigments, and assists in nitrate and sulfate reduction and energy production within the plant.

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The sweet potato segment is estimated to hold the largest share of the global biofortification market in 2018. The demand for biofortified crops such as sweet potato and cassava has increased with the rising technological advancements to increase the nutrient content, particularly in orange-fleshed sweet potato (OFSP). Sweet potato is recognized as an important source of energy in the human diet for centuries owing to its high carbohydrate content. However, its vitamin A content from carotene only became recognized over the past century.

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The Asia Pacific is the dominant region in the biofortification market. Biofortification has strong growth potential in agriculture, and it also improves the nutrition content in food. The biofortification market has grown considerably over the last five years, and this trend is expected to continue in the near future. The growing consumer demand for high nutritional content in food is projected to fuel the demand for biofortified crops, globally.

This report includes a study of marketing and development strategies along with the product portfolios of the leading companies in the biofortification market. It also includes the profiles of leading companies such as Bayer ( Germany ), Syngenta ( Switzerland ), Monsanto (US), and DowDuPont (US).

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