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Global music mogul Simon Cowell backs new streaming platform launched to champion millions of content creators

The content creator industry has never been bigger. With a staggering 3.7 million new videos flooding YouTube[1] alongside an additional 34 million TikToks uploaded a day[2], creators are finding it impossible to be seen and fairly compensated. The content creator industry has never been bigger. With a staggering 3.7 million new videos flooding YouTube [1]alongside an additional 34 million TikToks uploaded a day [2], creators are finding it impossible to be seen and fairly compensated...
LONDON, (informazione.it - comunicati stampa - spettacolo)

The content creator industry has never been bigger. With a staggering 3.7 million new videos flooding YouTube alongside an additional 34 million TikToks uploaded a day , creators are finding it impossible to be seen and fairly compensated.

The global video streaming market size is expected to reach USD 416.84 billion by 2030 . Yet, just under half (46%) of full-time creators make under $1,000 annual revenue, while 68% of part time creators bring in under $1,000 , as rewards are built on an ad-based views system rather than genuine talent.

Lounges.tv provides a faster new way for content creators to monetise their content online, ensuring content creators get to keep 80% of all their streaming income, and are paid within 24 hours of going live. The platform offers a sanctuary for content creators - including musicians, comedians and fitness trainers - that rises above the noise, ensuring exceptional talent receives the recognition it deserves.

Thousands of creators have already signed up to the ad-free platform, which is also backed by iconic musician Prince's former manager Kiran Sharma and BBC iPlayer founder Ben Lavender .

With thousands of hours of on-demand content readily available, the platform is designed to create a direct interaction between creators, influencers, brands, and their audience. It also offers a real-time fan engagement experience during live streams, creating the ambiance of a live concert, allowing viewers to interact with creators through live chat, song requests, and a tipping revenue model for creators.

The online platform incorporates a rapid pay-out system, ensuring that creators receive their earnings within 24 hours of their on-demand content or live stream. The feature addresses a long-standing issue in the industry, providing financial stability to content creators, as well as a sense of community and helping creators build a dedicated fan base."

 

[1] Wyzowl, ' YouTube Stats: Everything You Need to Know In 2023!' , September 2023
[2] SignHouse,  'TikTok Users and Growth Statistics (2023)' , June 2023
[3] Linktreem,'The 2022 Creator Report', Annual revenue for full-time creators, 2022
[4] Grand View Research,  'Video Streaming Market to Hit $416.84 Billion by 2030' , April 2023

Lounges.tv is the creator-first platform where fans can discover, interact and support the artists they love. The platform caters to a diverse range of creators, from musicians and comedians to fitness trainers, offering them a space to share their content through live interactive and video-on-demand streaming. Creators on Lounges.tv enjoy a host of advantages, including access to a pay-per-view paywall, a tipping revenue model, swift 24-hour payouts, and an 80% share of their earnings. Lounges.tv serves as a sanctuary for content creators, ensuring that exceptional talent receives the recognition it deserves. Discover more, here: https://lounges.tv/  

Photo - https://mma.prnewswire.com/media/2251211/Lounges_tv_Cowell.jpg

 

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