Internet
Unified Communications Market in the Gulf Grows through Competitive Pricing, Customer-friendly Service, and Comprehensive Offerings
"The 'do-it-right-now' attitude among businesses will be a significant growth driver for UC and collaboration solutions in the GCC," said Frost & Sullivan's Digital Transformation Senior Consulting Analyst . "A growing mobile workforce in the region also demands technology tools that shorten communication turnaround times. Conferencing, mobility, unified messaging and instant messaging will offer UC vendors and service providers the opportunity to provide a consultative sales approach while negotiating with customers. However, regulatory reform in certain countries in the region such as Saudi Arabia and UAE, specific to blocking selected VoIP services, will drive further impetus in the growth of UC in the region."
, a part of Frost & Sullivan's Growth Partnership Service program, analyses opportunities for UC vendors in the Kingdom of Saudi Arabia (KSA), United Arab Emirates (UAE), Kuwait , Qatar , Bahrain and Oman . The study offers in-depth insights for original equipment manufacturers (OEMs), telecom service providers (TSPs), system integrators (SIs), investors, market evangelists, and government bodies to gauge the current market and plan for potential growth.
Click for complimentary access to more information on this analysis and to register for a Growth Strategy Dialogue, a free interactive briefing with Frost & Sullivan's thought leaders.
The GCC market for UC stood at $754.3 million in 2016 and is expected to grow to $1,358.7 million by 2021. Major market players include Cisco, Avaya, Microsoft, IBM, Polycom, LifeSize, Alcatel Lucent and Mitel. Comprehensive offerings, competitive pricing, and customer-friendly service-level agreements will be top expansion strategies.
Key market trends seen in the overall UC applications and services market in the GCC include:
"UC service providers are experiencing demand for a scalable UCaaS portfolio, which comes at a low cost with a strong presence in instant messaging, presence, mobility and conferencing services," said Dhar. "OEMs in the region will also focus on the midmarket and small-to-medium business segment to expand and reduce the dependency on large enterprises."
Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants. For more than 50 years, we have been developing growth strategies for the global 1000, emerging businesses, the public sector and the investment community. Is your organization prepared for the next profound wave of industry convergence, disruptive technologies, increasing competitive intensity, Mega Trends, breakthrough best practices, changing customer dynamics and emerging economies?
P901-64
Anita Chandhoke
Corporate Communications
P: +91 80 67028020
E: achandhoke@frost.com
http://ww2.frost.com
Twitter: @Frost_Sullivan
Facebook: http://www.facebook.com/frostandsullivan
LinkedIn: https://www.linkedin.com/company-beta/4506/