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Make Your Work Matter: Workfront launches powerful ebook to disrupt Britain's workers

Workfront set out to create the ebook following findings from its research that too many qualified, talented individuals find themselves underperforming at work, often due to archaic routines, processes, and tools. The ebook's central objective is to demonstrate that the 'typical' working life of constant overtime can be overhauled and workers can reclaim their productivity and effectiveness within a standard 40-hour week.
LONDON, (informazione.it - comunicati stampa - internet)

Workfront set out to create the ebook following findings from its research that too many qualified, talented individuals find themselves underperforming at work, often due to archaic routines, processes, and tools. The ebook's central objective is to demonstrate that the 'typical' working life of constant overtime can be overhauled and workers can reclaim their productivity and effectiveness within a standard 40-hour week.

Alex Shootman, CEO of Workfront commented:

"We've brought together some of the best minds in the industry to create a knowledge tool that is not just insightful, but most importantly, practical. A lot of the content here pushes against today's norms and customs and forces the reader to think about the purpose of work in a new way. We hope this ebook invigorates all who read it and inspires them to change their work life for the better."

The ebook's chapters include:

by business psychologist Tony Crabbe who argues that we should be moving toward a model of managing and measuring attention instead of time.

by Chris Savoie , Director of Product Strategy at Workfront, reveals an exhortation to managers to sift through the 'noise' and identify data that can lead to real change.

by Raj Raghunathan, Professor of Marketing at University of Texas, Austin , explores the link between positivity and productivity and posits that employees should be encouraged to spend no more than 40 hours a week at work.

by Jada Balster , Director of Marketing, EMEA, at Workfront, discloses a practical guide to navigate change and emerge successful.

by Amanda Schneider & Suzanne Maynard from Contract Consulting Group contemplates if the very design of the workplace and tools we use are responsible for lacklustre productivity.

Breaking with conventional wisdom, Chris Brogan , CEO of Owner Media Group and a New York Times bestselling author, takes a critical look at the open plan office and offers solutions to maintain productivity amidst distractions.

by business psychologist Dr Craig Knight examines the complex structures that stifle true progress in many companies.

To download the full Workfront ebook , visit http://www.workfront.com/makeyourworkmatter.

Workfront is a cloud-based Enterprise Work Management solution that helps marketing, IT, and other enterprise teams conquer the chaos of excessive email, redundant status meetings, and disconnected tools. Unlike other tools, Workfront Enterprise Work Cloud is a centralized, easy-to-adopt solution for managing and collaborating on all types of work through the entire work lifecycle, which improves team productivity and executive visibility. Workfront is trusted by thousands of global enterprises, like Cars.com, Cisco Systems, Comcast, iProspect, Schneider Electric and Trek. To learn more, visit www.workfront.com or follow us on Twitter @Workfront_Inc.

For more information please contact:

Niamh Kelly , Julian Obubo          
t.          0203 137 9270      
e.         workfront@manifest.london

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