Exclusive collaboration Lancôme x Louvre - Beauty is a living art

The campaign supporting this launch was filmed at the Louvre Museum with Zendaya, Aya Nakamura, Amanda Seyfried and He Cong, all ambassadors of this collaboration. These four personalities, each an image of the beauty of our time, embody the characteristics and myths of a few sculptural icons through their strong personalities. The campaign supporting this launch was filmed at the Louvre Museum with Zendaya,Aya Nakamura,Amanda Seyfriedand He Cong, all ambassadors of this collaboration...

PARIS, 04/09/2023 (informazione.it - comunicati stampa - spettacolo)

From its inception in 1793, the Louvre Museum was intended a place where artists could learn from the works of great masters, drawing inspiration to create their own pieces. To this day, the Louvre is a living museum, an inexhaustible source of inspiration for all creators, as art history continues to illuminate our times in many areas. For this unprecedented partnership, Lancôme was inspired by the Venus de Milo, Victory of Samothrace, Corine, Diana of Gabies, Nymphe with a Scorpion, Echo, Hygieia, Venus of Arles and, finally, Hermaphrodite. Each of these masterpieces, through its story and that of the myth it embodies, inspired Lisa Eldridge : Global Creative Director of Lancôme Makeup, to create this makeup collection.

President and Director, Louvre Museum

 

General Manager, Lancôme International

Photo - https://mma.prnewswire.com/media/2200032/Lancome_International.jpg
Photo -  https://mma.prnewswire.com/media/2195374/LANCOME_LOUVRE_palette.jpg
Logo - https://mma.prnewswire.com/media/1985730/Lancome_Logo.jpg

 

 

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