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Ferdinand von Hapsburg & Sustainable Apparel Experts, Merchant Tailor Team Up in Brand Collaboration
The collection of sweats, tees, and caps, celebrates Ferdinand's recent gear change to offset all his carbon emissions to a tenth of a tonne by buying and protecting hundreds of acres of forest in the Narupa reserve in Ecuador .
As Ferdinand will be competing for APR at the European Lemans under his and environmental campaigns, these logos and their pioneering message remain forefront in the designs.
For Merchant Tailor, this new relationship also presents the ideal opportunity to jointly co-launch its own brand 8SIX400 www.8six400.world. It's the first sustainable, motorsport apparel collection made entirely from recycled materials.
86400 is the number of seconds that populate a 24-hour day. In the case of Lemans, this represents the most gruelling endurance 24-hour motorsports race in the world.
Ferdinand joins a long list of esteemed Merchant Tailor clients including Pierre Gasly, Andretti United and Brabham. Beyond motorsports other customers include PADI, Bremont and WWF.
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