DOJO: Creating a Smoke-Free Future with CREATE TO CHANGE

This part of the initiative goes beyond mere participation; it seeks to empower individuals by emphasizing their role in the smoking cessation journey. Through the act of breaking symbolic cigarette props, retail partners experience the profound determination needed to quit smoking. In doing so, they cultivate a sense of ownership and responsibility towards a smoke-free future. Additionally, by engaging in the co-creation of themed artworks, event participants articulate their commitment to health and well-being while encouraging others to take similar strides. Together with DOJO, they use their small actions to help create a better world.

Moreover, DOJO introduces the "DOJO BYEBYE VAN," a vibrant tour campaign set to travel through London, Bristol, Birmingham, and Manchester. This creatively designed vehicle is a dynamic platform for interactive, community-oriented smoking cessation activities. By engaging the public in enjoyable and innovative ways, the campaign seeks to further the dialogue around smoking cessation and inspire collective action.

Each stop along the tour will feature a range of captivating activities, including hands-on workshops that invite participants to explore their creativity while contributing to the cause. As thousands engage in this collaborative effort, they deepen their commitment to healthier lifestyles through artistic expression. The relaxed environment created by DOJO fosters a rich exchange of ideas, allowing participants to share their stories of quitting and reinforcing the positive values associated with a smoke-free life.

The "Create to Change – 2024 Smoke-Free Round Tour Project" represents an innovative approach to public good advocacy within the industry. By addressing the social dimensions of smoking cessation, DOJO aims to lower barriers to acceptance and cultivate a proactive societal attitude towards quitting. The ultimate vision is to lead society toward a smoke-free future, placing human-centered creativity at the forefront of this mission.

Through this groundbreaking initiative, DOJO, as a human-centered vaping brand, aims to inspire the entire vaping industry to reassess its societal obligations and embrace innovative approaches for sustainable advancement.

About DOJO

DOJO is a space of cultivation, a space for a like-minded community to work together in pursuit of a better self and world. We are united in our mission to enhance the vaping experience by crafting superior quality products guided by our "Create & Share" philosophy. DOJO exists for vapers, which is why DOJO is constantly driven by innovation, dedicated to high-end quality, and consumer-centered commitment.

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