Fast-growing digital consumer services markets worth $513bn by 2027 according to Omdia research
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Other areas offering strong future potential for telcos include e-health and financial services, and several leading players have already started to invest in these spaces. SK Telecom owns South Korea's most popular online store with over 34 million active customers, while Vodacom South Africa has over 1.1 million monthly active users (MAUs) for its VodaPay service.
All growth areas, however, will experience significant competition from hyperscalers - specifically the global tech giants Google, Amazon, Meta, and Apple. "In many areas, telcos will need to accept that competing head-on is unrealistic and developing partnerships with such players is not only more pragmatic but will also serve to strengthen their own products and brands" observes Doran. "Omdia's Digital Consumer Operator Strategy Benchmark shows that the more service providers actively invest in a given service area - including through partnerships - the bigger market impact they have, which in turn better positions them to take a bigger slice of overall market revenue".
To assist service providers in developing their future digital service roadmaps, Quantifying the Consumer Telco Opportunity – 2023 is an in-depth report providing analysis and insights drawn from Omdia's related data tools as well as individual operator case studies.
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Omdia, part of Informa Tech, is a technology research and advisory group. Our deep knowledge of tech markets combined with our actionable insights empower organizations to make smart growth decisions.
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