ISPO Academy Masterclass welcomed top young sportwear designers at ISPO Munich 2022, co-hosted by New 3M Thinsulate Flowable Featherless Insulation

"Most outdoor jackets look very much the same. We want to engage more young sports design students from the best design schools globally to work together and identify the future direction of the industry and explore more possibilities for consumers," said Nora Kuehner, design and trend expert who founded Masterclass in 2015. "The students like very much the 3M's approach to provide a sustainable and responsible alternative to down. They all appreciate such developments as they help to change the industry for the better. And that is what they expect us (the textile and clothing industry) to deliver. The next generation shares values like animal-friendliness which go beyond the traditional understanding of functionality in outdoor clothing. They don't want to sacrifice the planet for consumption desires."

MUNICH, 14/12/2022 (informazione.it - comunicati stampa - moda)

"Most outdoor jackets look very much the same. We want to engage more young sports design students from the best design schools globally to work together and identify the future direction of the industry and explore more possibilities for consumers," said Nora Kuehner , design and trend expert who founded Masterclass in 2015. "The students like very much the 3M's approach to provide a sustainable and responsible alternative to down. They all appreciate such developments as they help to change the industry for the better. And that is what they expect us (the textile and clothing industry) to deliver. The next generation shares values like animal-friendliness which go beyond the traditional understanding of functionality in outdoor clothing. They don't want to sacrifice the planet for consumption desires."

" 3M is excited to partner with Nora for this Masterclass workshop, where we can introduce our new flowable featherless product to the next generation of sports industry outwear designers and showcase the product's the form, functionality and sustainability," said Robert Polik , 3M senior application engineer.

Made with 80% recycled content and specially designed to be flowable for easy processing, 3M Thinsulate Flowable Featherless Insulation is a lightweight, high-loft insulation ideal for puffy garments. It can be easily applied to apparel using a variety of filling machines and easily shaped to fill garments' unique quilting channels. It also offers a high wash durability, meaning it can maintain its thermal performance even after laundering.

Last year, 3M™ Thinsulate™ Xerogel Insulation,  was named an ISPO Textrends Fall Winter 2023/24 Top Ten product, a  prestigious award recognizing the latest textile-based innovations  for sports and outdoor apparel.

To learn more about the 3M Thinsulate sustainable innovations, including the new 3M Thinsulate Flowable Featherless Insulation, please contact Stephanie Picht (spicht@mmm.com) , Joann Lin (jlin26@mmm.com), Derek Wei (dwei1@mmm.com) or Totti Liang (tliang2@mmm.com).

3M (NYSE: MMM) believes science helps create a brighter world for everyone. By unlocking the power of people, ideas and science to reimagine what's possible, our global team uniquely addresses the opportunities and challenges of our customers, communities, and planet. Learn how we're working to improve lives and make what's next at 3M.com/news or on Twitter at @3M or @3MNews.

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