Glassing Present Their "Yacht Store" at Mido

     (Photo: http://photos.prnewswire.com/prnh/20150209/728317 )

Glassing have recently signed an agreement with , a shipyard that has been building sports boats and yachts for almost 60 years, and a symbol of quality and luxury, made entirely in Italy . Together, they have conceived and created the third Glassing flagship store (after Portofino and Milan ): a yacht of Giorgi's fleet completely customized and designed to be a real floating shop, the first optical boat shop in the world.

The interior and graphic design of the yacht are a perfect reflection of Glassing style: a mix of luxury, fashion, research and " ".

This collaboration with Giorgi is strengthened with the A.D.F. Antoine De Francois Collection, four-handed designed with Giorgi's patron, who suggested the technical guidelines to follow for the creation of glasses cut-out for his ship owners. Glassing then converted these guidelines into a fashionable, yet functional product.

It is the first time a yacht has entered a trade show to be used as a stand and through this initiative the brand, groundbreaking as ever, is a candidate to win the award for best optical store in the world, announced by Mido.

After being revealed to industry insiders at Mido, Glassing Yacht Store will officially open to the public this summer, reaching the harbors of the most exclusive holiday destinations of the Mediterranean sea and giving customers the opportunity to buy the newest sunglasses and optical collections, even while barefoot and dressed only in a swimsuit.

 http://www.glassing.it

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