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Rainy Womack's 'Tell The Truth' Fashion Label Makes UK Debut at London Fashion Week with 'Blood Moon' Collection
The show took place at in , where the venue's eerie red tones provided a fitting backdrop for the collection's otherworldly aesthetic. Union Jack flags featured prominently in the SS25 collection, symbolizing Womack's embrace of the UK fashion scene, while bold floral designs offered a striking contrast to the collection's darker themes.
The event opened with a performance by , a member of the popular boy band JLS, who sang his viral single "Sober" in collaboration with record producer . Both Williams and Ayo Beatz sported custom suits, emphasizing the brand's unique style.
Produced by , the event also featured hair design by and makeup artistry by . The show attracted support from London's fashion elite, with models highlighting diversity and individuality, reflecting the brand's core message of honesty, uniqueness, and creative expression.
envisions fashion as a journey of self-discovery, embracing authenticity, diversity, and forward-thinking design. The SS25 collection combined vintage and sustainable fashion elements, showcasing garments crafted from recycled and deadstock fabrics. Handmade in Los Angeles , with production spanning across Europe , Turkey , and the UK, the collection underscores the label's commitment to sustainability, craftsmanship, and individuality.
Womack's philosophy of supporting local craftsmanship and fostering community was central to the collection, with each piece exemplifying the brand's dedication to mindful fashion. The label continues to champion a future of conscious, sustainable fashion that celebrates both the past and the present.
expressed his gratitude for the warm reception in London , stating:
continues to push the boundaries of fashion by empowering individuals to dress with authenticity, purpose, and sustainability in mind.
View original content:https://www.prnewswire.co.uk/news-releases/rainy-womacks-tell-the-truth-fashion-label-makes-uk-debut-at-london-fashion-week-with-blood-moon-collection-302249322.html