Elettronica
Hisense Celebrates Unmissable TV Viewing Experiences at UEFA EURO 2024™ Kick-off with 'BEYOND GLORY' Murals Campaign
This commitment to continuous innovation has seen Hisense global TV shipments rank second in the world from 2022 up to Q1 2024. Hisense's 100-inch TV shipments ranked No.1 globally in Q1 2004 accounting for 56% of the global 100-inch market. Between January to April 2024 Hisense TV sales ranked amongst the top three in key European markets including Germany , Italy and the UK.
Prior to the thrills of the tournament's opening match, Hisense kicked-off its 'Beyond Glory' Murals Campaign unveiling its Ambassador Murals featuring Hisense Global Campaign Ambassadors and goalkeeping legends Iker Casillas and Manuel Neuer . The brand also launched an on-ground Scavenger Hunt Murals social competition. Through QR codes, the mini-murals can also be scanned to reveal a compilation video of moments where goalkeepers and defenders in the EUROS have gone beyond glory.
Tournament fans can also visit a 'Hisense Beyond Glory Tour' roadshow, touring 5 EURO 2024 host cities, with the chance to test their goalkeeping skills against a series of shooting challenges, whilst also exploring the exciting range of Hisense's cutting-edge TV products and home appliances.
The campaign marks the third consecutive UEFA European Championship™ that Hisense has partnered the event, providing an important opportunity to continue to connect the Hisense brand with consumers around the world.
Hisense is a leading global home appliance and consumer electronics brand and official partner of the UEFA EURO 2024™. According to Omdia, Hisense ranked No. 2 globally for TV shipments and No. 1 in 100" TVs in both 2023 and Q1 2024. The company has expanded quickly to operate in more than 160 countries and specializes in multi-media goods, home appliances, and intelligent IT information.
View original content: https://www.prnewswire.co.uk/news-releases/hisense-celebrates-unmissable-tv-viewing-experiences-at-uefa-euro-2024-kick-off-with-beyond-glory-murals-campaign-302173591.html