Agricoltura
Global Consumer Demand for Organic Food Drives Animal Feed Phytogenics Industry
"The need to increase digestion, improve feed conversion, boost immunity, and improve overall health by means of natural solutions is becoming increasingly important in countries such as China , Brazil , and the USA , where AGPs are being restricted or banned in the near future," said , Consultant, Agriculture & Nutrition at Frost & Sullivan. "Heightened consumer awareness, safety concerns, and push toward natural, organic, and sustainable feed additives are further factors driving market growth."
From a regional perspective, Europe is expected to dominate the market with high and sustainable market growth of 18% over the forecast period. The North American market is anticipated to grow at 16.5% with the Asia Pacific market experiencing consistent growth of 17.6% until 2020. Growth in the Rest of World market is expected to remain relatively nascent at 10.7%.
Our experts have identified six key trends opening up growth opportunities in the market:
"Due to the lack of research regarding their efficacy and no standardization of phytogenic ingredients, customers are strongly influenced by a manufacturer's reputation, customer service, and pricing," noted Varghese. "To mitigate these challenges, participants should expand their capabilities to offer a wide range of concentrates, focus on technical know-how, customize their products for product differentiation, and provide robust published research to back their claims."
market intelligence identifies drivers and restraints, regulations, market size and forecast, value chain analysis, and market share and competitive environment for players such as . Revenue forecast by region, growth opportunities and companies to action are also provided.
is part of Frost & Sullivan's global Agriculture & Nutrition Growth Partnership Service program.
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Jacqui Holmes
Corporate Communications Consultant
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