New Study by RunRepeat.com Reveals Expensive Running Shoes Not Always Superior

A new study by RunRepeat.com looks at 134,867 reviews of 391 different running shoes from 24 brands.

     (Photo: http://photos.prnewswire.com/prnh/20150927/271097-INFO )

Talking about people's tendency to purchase expensive shoes, the founder of RunRepeat.com Jens Jakob Andersen says, "People buy three times as expensive shoes to get eight percent lesssatisfaction. This makes me question the consumerism we are experiencing towards premium running shoes."

"We didthe study to informconsumers," he continues,"not to promote or hurt any specific brands. We are an independent institution that pursues the vision of sharing the truths of the running shoe industry, and tohelpconsumers choose the right running shoes."

This study is the first to compare the correlation between the list price of running shoes and reviews.

Key conclusions from the study: 

The full study incl. graphics is available at: http://runrepeat.com/expensive-running-shoes-are-not-better-than-more-affordable-running-shoes-study .

About RunRepeat.com 

RunRepeat.com is an ad free and cost free website driven by a community of runners that review running shoes at the website. It has more than 100,000 user reviews and 2,500 expert reviews. The site is the World's largest review site in running.

Mr. Jens Jakob Andersen is the founder of RunRepeat.com, and the lead researcher on this study. Previously, he was a competitive runner and lecturer in statistics at Copenhagen Business School. Recently he has dedicated his career to helping runners choose the right running shoes at RunRepeat.com.

Media contacts:
[email protected]
Jens Jakob Andersen
+45-29-29-29-58