Internet
Suning Sets New Singles' Day Record with Omni-Channel Orders Increasing by 76%
The Chairman of Suning Holdings Group, Zhang Jindong said "it is a different Single's Day shopping festival for Suning. We are not only focusing on the price promotion, consumer experience has become more important. We have already witnessed the progress of the immersive shopping experience we brought to consumers. The Single's Day is just a beginning; we will keep continuing our best products and services to create a more consumer-friendly shopping environment."
The establishment of full-scenario retail will better serve new generations by providing premium quality products, amusement and convenient consumption. The integration of online and offline shopping experience will become the prospective trend to boost Suning's development.
Founded in 1990, Suning is one of the leading commercial enterprises in China with two public companies in China and Japan . In 2019, Suning Holdings Group ranked as the top three brands among the top 500 non-state owned enterprises in China with annual revenues of RMB 602.5 billion (approximately EURO 77.24 billion ) and continued to top the list of Internet retailing category. Adhering to the enterprise mission of "Leading the Ecosystem across Industries by Creating Elite Quality of Life for All", Suning has strengthened and expanded its core business as retail through a corporate ecosystem comprised by multiple vertical industries, including commercial real estate, financial services and sports. Suning.com, the main subsidiary pioneering in online and offline retailing, has been listed in the Fortune Global 500 for three successive years from 2017 to 2019.