International Trade Award for British Heritage Company Exporting Iconic Heritage Duffle Coats to Europe and Asia Pacific

     (Photo: http://photos.prnewswire.com/prnh/20140421/681393 )

"We design and manufacture high quality, modern heritage coats for young urban consumers from Tuscany to Tokyo. 90% of our clients are outside of the UK. They want British culture with an international style - the 'made in Britain' guarantee is at the heart of our continued success." Mamun Chowdhury, Co-Founder and Director

Based in the heart of London's East End, the company started production in 2001 in a small factory on the site of what would become the Olympic Parkland. The company's innovation soon led to the development of one of their signature garments - the Heritage Duffle Coat - which has it roots in the British Royal Navy and being worn by Field Marshall Montgomery.  

Today, all manufacturing is still based in London in a spacious factory and design studio. Every coat is hand-finished, hand-cut and made from luxury Italian or English wool cloth. The process demands skill and experience and the company has a team of craftspeople using traditional methods - most of whom are British Asians living in Tower Hamlets.

"The Queen's Award is a significant achievement for us. Being able to carry the Queen's Award Emblem will attract new customers and strengthen our position as a leading British heritage brand." Rob Huson, Co-Founder and Director

As well as attending a palace reception in July with Her Majesty The Queen in recognition of the Award, London Tradition will be hosting a ceremony at their premises to receive the Queen's Award Trophy from one of Her Majesty's Representatives.

Notes to Editors: 

For more information and images, contact:
Mamun Chowdhury
[email protected]
Tel: +44-20-8533-9900
Mob: +44-(0)7957-260323
Tel: +44-7940-705097 (Press Enquiries)
http://www.londontradition.com
96B, Wallis Road, London, E9 5LN