Raise Brings Leading Gift Card Platform to Europe with United Kingdom Expansion

In addition to fiat currency, Raise will support a wide range of digital wallets and cryptocurrencies, enabling users to enjoy seamless, secure transactions across top global brands. Through its innovation arm, BFG Labs, Raise is also advancing the Retail Alliance Foundation, a collaborative initiative empowering retailers—including those in the UK—to drive innovation using blockchain technology. The Foundation not only tackles legacy issues like fraud and inefficiencies but also opens new possibilities for customer engagement and loyalty, creating a new gift card and loyalty ecosystem.

"Expanding into the UK is an exciting milestone for Raise and an important first step in our international efforts," said George Bousis, Founder and CEO of Raise. "Our goal is to provide users and businesses around the world with a seamless, digital gift card experience that combines ease of use with innovative programmability. As we introduce our offerings to the UK market, we are eager to support more consumers in their everyday shopping with accessible, value-driven payment options."

Raise's UK entry reinforces its commitment to making gift cards and digital payments both accessible and rewarding. Following this launch, Raise plans to continue expanding its international footprint, with aims to roll out its B2B offering to 30 additional countries.

About Raise
Raise, a renowned pioneer in the gift card industry has been at the forefront of innovation since its inception in 2012. Over the years, the company has facilitated over $10 billion in transactions through its Raise consumer app, its exchange (now GCX), and B2B operations. With over 1,000+ brand partnerships, Raise offers activation and real-time redemption capabilities across a network of over one million stores, websites, and applications. For more information, please visit https://www.raise.com/.

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