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Ahmad Alkattan From United Arab Emirates Wins the World Final of the Roca Master Design Challenge

BARCELONA, Spain, Feb. 9, 2020 /PRNewswire/ -- The winners of the 13 editions of the Roca One Day Design Challenge, Roca's express design competition, which were held in 12 countries in 2019, came together last month in Barcelona, a benchmark in design, to celebrate the first edition of the Master Design Challenge, with the support of the BCD (Barcelona Centre de Disseny) and the collaboration of the We Are Water Foundation. BARCELONA, Spain,Feb. 9, 2020/PRNewswire/ -- The winners of the...
Barcelona, (informazione.it - comunicati stampa - arte e cultura)

BARCELONA, Spain , Feb. 9, 2020 /PRNewswire/ -- The winners of the 13 editions of the Roca One Day Design Challenge, Roca's express design competition, which were held in 12 countries in 2019, came together last month in Barcelona , a benchmark in design, to celebrate the first edition of the , with the support of the BCD (Barcelona Centre de Disseny) and the collaboration of the We Are Water Foundation.

 

 

The awards ceremony, presided over by and was held on Wednesday, 22 January at the Saló de Cent of the Barcelona City Council, after two days of activities carried out by contestants in different spaces of the city of Barcelona .

pointed out that,  Likewise, highlighted that,

The briefing faced by contestants challenged them to propose a new type of basin with an additional functionality that provided value to the product.

  won the award to the winner among winners, a group made up of 22 participants from the 12 countries where the competition has been held. His project proposes a mobile basin that facilitates basic hygiene without having to move. Featuring wheels and two water tanks (fresh and grey), it can be operated with the mobile phone. , pointed out that

Apart from the global award, during the ceremony other prizes were presented to the best projects carried out during the different activities and workshops attended by contestants in these three days in Barcelona :

The consuls of some of the participating countries, such as Poland , Argentina , Australia , Malaysia , Indonesia , United Arab Emirates , Bulgaria and China have also attended the ceremony to support the young talent of their countries.  

The international jury also attended the ceremony. The members of the jury have been , designer and founder of BESSA; , Design and Innovation Director at Roca; , founder of Quarters Architects; , Regional Managing Director at Wilson Associates; , president of the 'Astra Rossa' industrial design and innovation center; , general director of BCD (Barcelona Centro de Diseño); and , Roca Brand Communication Director, who have assessed the proposals, as well as the experts who have run the workshops:  , architect and photographer specializing in architecture and travel; , engineer and industrial designer, scientific director at MaterFad; , Research Director at Fab Lab Barcelona.

Roca, leading brand in the production, design and distribution of products for the bathroom space, organizes these initiatives to provide visibility to young talent. Roca One Day Design Challenge was first held in 2012 and since then its international expansion has increased over the years. The competition challenges young architecture and design students and professionals to create original and innovative products for the bathroom space in just one day.  

Roca is a company engaged in the design, manufacturing and commercialization of products for the bathroom space, floor and wall tiles for architecture, building and interior design. More than one hundred years after its establishment, the company has over 24,245 employees, 82 production plants and is present in more than 170 markets on all five continents.

www.roca.es

Roca One Day Design Challenge is a design competition organized by Roca, which takes place annually in different cities around the world. Design and architecture students and professionals under the age of 30 are challenged to create original and innovative products related to the bathroom space in just one day. With the aim of supporting and providing visibility to young talents, the members of the jury are renowned professionals of every country who value the originality, creativity and feasibility of the ideas presented in a 9-hour time limit.

The first edition of the competition took place in Spain in 2012, and since then it has not stopped its expansion. In 2019 the competition was held in 13 cities in different countries: Buenos Aires ( Argentina ),  Melbourne ( Australia ), Kuala Lumpur ( Malaysia ), Jakarta ( Indonesia ), Katowice ( Poland ), Sofia ( Bulgaria ), Lisbon ( Portugal ), Moscow ( Russia ), Shanghai ( China ), Muscat ( Oman ), Barcelona and Madrid ( Spain ) and Dubai ( United Arab Emirates ).

www.onedaydesignchallenge.net

The Sustainable Development Goals are the blueprint to achieve a better and more sustainable future for all. They address the global challenges we face, including those related to poverty, inequality, climate, environmental degradation, prosperity, and peace and justice. The Goals interconnect and in order to leave no one behind, it's important that we achieve each Goal and target by 2030. 

www.un.org/sustainabledevelopment/

Barcelona Design Centre (BCD) is a private non-profit foundation with over 45 years of experience in the promotion of design in companies, institutions and society as a whole. BCD leads activities to foster innovation, creative talent and the projection of Barcelona's design to the world. Its mission is to promote design as a transformation tool for competitiveness, sustainability and the improvement of the quality of life of people, promoting Barcelona as an international benchmark in design. It leads the Clúster Diseño en Cataluña and is a member of the World Design Weeks network through the Barcelona Design Week.

www.bcd.es 

Photo - https://mma.prnewswire.com/media/1087780/Roca_Winner_Master_Design_Challenge.jpg

Carla Martinez
+34-670-858-248
cmartinez@ulled.com

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