Turismo
IBEROSTAR BRINGS ITS SUCCESSFUL CARIBBEAN MODEL TO MAJORCA, APPLYING ITS SUSTAINABILITY POLICIES WITH THE OPENING OF THE RESORT
The resort, located in the on the seafront of the award-winning (recognized as one of the best beaches on the island), is a that Iberostar applies to all its operations and hotels around the world. The complex company's in the Bay of Alcudia: and . The refurbishment transforms the two hotels into , with decoration inspired by the native flora and fauna of the with high environmental value.
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The Iberostar Selection Albufera resort has roof and uses energy from to reduce CO2 emissions, aligned with Iberostar's ambitious roadmap towards decarbonisation by 2030. It has replaced gas for electricity at one of its buffets by installing induction hobs. Its facilities have been renovated using . In addition, the company has opted for native plant species to minimise water use and it has implemented an innovative AI-based food control system that helps reduce waste.
The refurbishment, which began in 2022, applies to all the resort's facilities, including the 600 rooms. The design project developed by Iberostar's in-house decoration team is inspired by the surrounding marine and floral elements and reflects the intensity of the light, colours of the facade, landscaping and the gardens at the resort. The communal and leisure areas, as well as its , have been , adding personality to the hotel complex.
This renovated family resort concept introduces a completely new, varied, healthy and sustainable dining experience, with quality products from local suppliers and a wide range of . The includes a Greek restaurant , which serves delicious dishes that combine the colours, aromas and flavours of Greece and the resort's Mexican restaurant, which draws on the know-how of Iberostar's chefs in the Aztec country to serve authentic cuisine. A Spanish restaurant showcasing national cuisine and a bar with a Mediterranean flavour and name, (owl in Majorcan) in tribute to this bird native to the Albufera Park round off the gastronomic offering. The resort also has a cafeteria and ice cream parlour which are ideal for family holidays surrounded by nature on the seafront.
Guests at the resort can enjoy all its facilities regardless of the hotel they are staying at, including its
. On the one hand, is ideal for families, with rooms designed for the comfort of adults and children, as well as new children's areas such as
Star Camp and splash pool. On the other, the has new rooms with exclusive access to the pool, as well as an adults-only rooftop terrace on the beachfront for guests staying in the Star Prestige category, as well as a pool, solarium and Balinese beds.
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The Iberostar Group is a 100% family-owned multinational Spanish company with over 65 years of experience in the tourism industry, as well as entrepreneurial roots dating back to 1877. Its main line of business is , whose portfolio includes over 100 four and five-star hotels in 16 countries. The Group has become an international leader, as it promotes a responsible tourism business model that revolves around caring for both people and the environment. Its pioneering movement reflects the company's specific commitment to the environment and the oceans, as well as its efforts to share it with society as a whole.
With sustainability acting as a driving force for business, the Iberostar Group places the circular economy at the heart of its strategy and is working towards its own . This involves becoming waste-free by 2025, carbon neutral by 2030, and 100% responsible in its seafood supply chain by 2025, as well as improving the health of the ecosystems that surround its hotels, among other goals.
The Group is made up of a global team consisting of more than 30,000 people and 95 nationalities. Thanks to this talent, the company is a leader in quality and is at the forefront of providing an outstanding experience for guests through constant innovation in terms of products and its commitment to digitization.
Find out more about us at iberostar.com
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