Connectivity in the Agriculture Supply Chain Must Become the Standard, not the Exception says Proagrica

said Graeme McCracken , Managing Director at Proagrica.

In its mission to guide the industry towards 100% connectivity, Proagrica aims to cut through the confused discussion and half-measures, proposing a transformative approach to data connectivity that rethinks conventional business practice and system architecture.

said Mr McCracken.

Towards 100% connectivity is focused on bringing advanced data capabilities to businesses in the agriculture supply chain, with the aim of getting business' own ERP systems connected and transacting electronically with suppliers and customers either through EDI, OCR or a Portal. Reports into the benefits of integration, including those from respected research companies Forrester, Gartner, and the Aberdeen Group, have shown that electronically connected solutions not only aid in delivering increased profitability, but eliminate many common pitfalls in business that result in lower customer retention, satisfaction, and business growth:

Although digital solutions and business software for agribusiness have previously been available, Proagrica are the first to offer an entire suite of advanced tech options for the agriculture sector. Combining the world leading tech expertise of RELX and a deep understanding and experience of the agriculture industry, Proagrica are uniquely positioned to transform the agribusiness sector towards 100% connectivity.

Proagrica's agriculture network is already utilized by many businesses across the world, keen to take advantage of the benefits it provides in integration and data analytics. In Europe alone, 10m messages and $750m in trade are transmitted every year via the portals and EDIs used by agriculture supply chain businesses within the network. For new users, this means connecting your business instantly with a vast network, already populated by major players in the industry.

said Mr McCracken.

Proagrica, part of RELX Group, is a global provider of independent connectivity and data-driven support solutions for the agriculture industry. We deliver actionable intelligence to drive business growth across the value chain. Our superior products and services connect and empower industry participants to address their key needs around trading, productivity and compliance.

Our solutions are built around the key competences of data connectivity and data analytics delivering seamless supply chain management, supply chain standards compliance, and customer insight and engagement, essential for businesses looking to improve their value offering and expand in the modern marketplace.

Proagrica also encompasses performance-boosting farm management software brand Farmplan, and industry-leading media platforms, Farmers Weekly and Boerderij.

Proagrica.com

RELX Group is a global provider of information and analytics for professional and business customers across industries. The Group serves customers in more than 180 countries and has offices in about 40 countries. It employs about 30,000 people of whom almost half are in North America . The shares of RELX PLC, the parent company, are traded on the London , Amsterdam and New York Stock Exchanges using the following ticker symbols: London : REL; Amsterdam : REN; New York : RELX.

For further information please contact:
Sarah Riley 
Account Director
rdp
sriley@rdp.co.uk
+44-(0)-1452-429-175