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Strengthening the collaboration model with IPs
TOKYO, March 7, 2023 /PRNewswire/ -- TEG, INC. (TEG. Corporate headquarters: Minato-ward, Tokyo; president and CEO: Yasuo Hara) has a diversified business in the esports/entertainment field, including RED° TOKYO TOWER, based in Tokyo Tower, one of the most famous landmarks in Japan. TEG opened the largest-scale esports park in Japan, "RED° TOKYO TOWER," in April 2022 and has developed and operated it under the concept of providing "Next Generation Entertainment Experiences"…
PR Newswire
07/03/2023
LAY'S DEBUTS WORLD PREMIERE OF FUN-FILLED FOOTBALL COMMERCIAL "MESSI VISITS"…
NEW YORK, March 2, 2023 /PRNewswire/ -- Lay's makes watching football better, but imagine watching it with your friends and seven-time Ballon d'Or award winner, Lionel Messi! The four-time UEFA Champions League winner and FIFA World Cup 2022 Champion takes the brand's "No Lay's, No Game" platform to the next level – starring in a new fun-filled and exciting commercial titled "Messi Visits" and appearing on Limited-Edition Lay's chips packaging to commemorate the "No…
PR Newswire
02/03/2023
Women's Football Collab: Relo Metrics unveils new equality platform to…
Twelve clubs from the Women's Super League, Scottish Women's Premier League, Women's Championship and National League have already signed onto the free collaboration, which gives each participating team access to a full season of social media sponsorship analytics from Relo Metrics, along with a series of curated workshops and in-person events designed to promote greater cooperation amongst all the teams. Twelve clubs from the Women's Super League, Scottish Women's Premier League, Women's...
PR Newswire
02/03/2023
Lukka adds Edoardo Mortara of Maserati MSG Racing As Strategic Partner
As part of this strategic alliance, Edo Mortara is leveraging Lukka's data products and data strategy experts on and off the track. While racing, Edo benefits from Lukka's data suite as part of the wider team partnership with Maserati MSG Racing. As part of this strategic alliance, Edo Mortara is leveraging Lukka's data products and data strategy experts on and off the track. While racing, Edo benefits from Lukka's data suite as part of the wider team partnership with Maserati MSG Racing...
PR Newswire
01/03/2023
Pilates Equipment Market is expected to display a steady growth of 5% due to the…
The pilates equipment market report has been aggregated by collecting informative data on various dynamics such as market drivers, restraints, and opportunities. This innovative report makes use of several analyses to get a closer outlook on the Pilates Equipment market. The pilates equipment market report offers a detailed analysis of the latest industry developments and trending factors in the market that are influencing the market growth. Furthermore, this statistical market research…
PR Newswire
01/03/2023
HONOR partners with Guinness World Records for a record-breaking moment captured…
A spectacular showcase of skills and creativity, slam-dunking is a popular sport derived from basketball where a player jumps through the air to force the ball downward through a basketball hoop with one or both hands over the rim. The challenge took place in London, UK, and saw Piotr jumping to the staggering height of 3.2 meters to complete the slam dunk, achieving a new GUINNESS WORLD RECORDSTM title. The impressive feat was automatically captured using the HONOR Magic5 Pro's new AI Motion…
PR Newswire
01/03/2023
Tennis talent raises $50k from sports fans to fund his career
The platform enables athletes to tokenize a share of their future earnings and offer those to fans. Fans purchase ownership in the athlete's future earnings, and in some cases even other commercial revenue. If the talent makes it to the top and becomes a professional, fans receive a payout of their ownership share in the tournament prize money. They also become part of the athlete's inner community, unlocking unique perks and experiences, connecting them to the athlete in a whole new way. The...
PR Newswire
01/03/2023
Sonata Software signs with Mumbai Indians as Associate Partner for Women's T20…
"It is indeed a matter of pride for us to be associated with Mumbai Indians and the Women's T20 league. This association symbolises our continued commitment to enable and promote avenues for women talent to realise their true potential at work and outside of work. We are confident that the players will inspire thousands of Sonatians and others by demonstrating that they are second to none," said Balaji Kumar, Chief Human Resource Officer, Sonata Software Limited. "It is indeed a…
PR Newswire
01/03/2023
United Soccer League expands partnership with global sports data leader Opta…
The agreement includes the USL Championship, League One, and Super League, the USL's new professional women's league, which will kick off in the summer of 2024. Opta has served as the official soccer data provider for the USL since the start of the 2017 season. The agreement includes the USL Championship, League One, and Super League, the USL's new professional women's league, which will kick off in the summer of 2024. Opta has served as the official soccer data provider for the USL since the...
PR Newswire
22/02/2023
GEMFOREX and David Beckham Collaboration Celebrates its Second Year Together
A spokesman for GEMFOREX commented: "David has been the perfect partner to take us on the next leg of our journey together, helping to drive the brand forward. With a recent new brand identity, GEMFOREX continues to expand by developing innovative products and remains passionate about delivering the best for its customers." A spokesman for GEMFOREX commented: "David has been the perfect partner to take us on the next leg of our journey together, helping to drive the brand forward…
PR Newswire
22/02/2023
2023 MPL Spring Split Registration Doors Are Now Open
The 2023 MPL MENA Spring Split action will begin with the Open Qualifiers on 2nd March, where all eligible teams across MENA will compete to earn their spot in the Main Qualifiers until 11th March. The Regular Season will run from 23rd March to 29th April, and the top teams will clash at the Grand Final between 11th - 13th May. The 2023 MPL MENA Spring Split action will begin with the Open Qualifiers on 2nd March, where all eligible teams across MENA will compete to earn their spot in the…
PR Newswire
21/02/2023
TravisMathew and MoneyGram Haas F1 Team Partner to Bring Comfort and Style on…
Headquartered in Huntington Beach, California, TravisMathew has evolved into one of the most popular lifestyle clothing brands in the United States. Following the grand opening of its first international storefront in St Andrews, Scotland, TravisMathew will continue to expand its global presence through this partnership. Offering everyday lifestyle and performance apparel that prioritizes and provides supreme comfort in every setting, TravisMathew's blend of materials results in soft texture…
PR Newswire
21/02/2023
Lay's Launches New Brand Platform "No Lay's, No Game" with Global Football Icon…
"No Lay's, No Game" is a platform that honors nearly a decade of partnership between the world's favorite chip brand and the UEFA Champions League because there's nothing better than watching a football match at stadiums, at home, or out with friends while sharing a bag of Lay's. Real fans understand that intense matches require the perfect viewing experience. Every second, shot and snack can impact the game's outcome. With stakes this high, "No Lay's, No Game" seeks to…
PR Newswire
21/02/2023
HEINEKEN® ANNOUNCES F1® WORLD CHAMPION MAX VERSTAPPEN AS NEW GLOBAL 0.0…
The partnership, bringing together the number one Dutch beer alongside the number one Dutch driver, will aim to engage the next generation of fans through a series of creative and meaningful activities, focusing on responsible consumption. The partnership, bringing together the number one Dutch beer alongside the number one Dutch driver, will aim to engage the next generation of fans through a series of creative and meaningful activities, focusing on responsible consumption. First up will be...
PR Newswire
20/02/2023
FORMULA E AND TATA COMMUNICATIONS ANNOUNCE MULTI-YEAR COLLABORATION
TV viewers around the world tuned in live to the first-ever Formula E race in India last Saturday, the 2023 Greenko Hyderabad E-Prix TV viewers around the world tuned in live to the first-ever Formula E race inIndialast Saturday, the 2023 Greenko Hyderabad E-Prix MUMBAI, IndiaandLONDON,Feb. 17, 2023/PRNewswire/ -- Formula E and Tata Communications announced a strategic multi-year relationship with the global commtech company becoming the Official Broadcast Distribution...
PR Newswire
17/02/2023
Kindred Group extends Its support of grassroot sports - #AuCoeurDuFootball…
"Being at the heart of local communities, Kindred is a firm believer that grassroots sports plays a huge role in society. Given the lasting effects of the pandemic which hit amateur clubs the hardest, it only make sense to strengthen our commitment and extend our support beyond football. Unibet is proud to continue to equip thousands of athletes, men and women, throughout France. And as part of Kindred's wider Journey Towards Zero approach, all shirts will carry responsible gambling…
PR Newswire
16/02/2023
Strava Appoints Anita Patwardhan Butler as Chief Design Officer
"The opportunity to further build a meaningful product that inspires and enriches people's lives the way Strava has closely aligns with my personal purpose," said Butler. "I look forward to shaping an experience where everyone feels included and finds the group that motivates them to move more and live healthier." "The opportunity to further build a meaningful product that inspires and enriches people's lives the way Strava has closely aligns with my personal…
PR Newswire
15/02/2023
Experts Say 2023 Could Be A Good Time To Take A Swing At A Sports-Related…
"Several major companies have stakes in professional sports teams, or the companies have an affiliation with the owner. Unfortunately, buying shares in these companies won't get you box seats, free tickets, or other perks, but it may add an extra element of excitement when you tune in to watch its teams play. Manchester United stock is an even more focused individual team play than MSG Sports. It's the parent of the U.K.'s most decorated team in the Premier League (soccer, which is better…
PR Newswire
15/02/2023
ROKiT CONTINUES AS TITLE SPONSOR FOR 2023 ROKiT F4 BRITISH CHAMPIONSHIP
2023 holds further appeal with another strong grid in the making. The championship retains its position in the BTCC support package for nine rounds and associated free to air ITV broadcast visibility. One further round is to be held on Silverstone's Grand Prix circuit, giving the potential F1 drivers a taste of the future. 2023 holds further appeal with another strong grid in the making. The championship retains its position in the BTCC support package for nine rounds and associated free to…
PR Newswire
15/02/2023
TOCA FOOTBALL AND VENTURA ENTERTAINMENT TO BRING TOCA SOCIAL SOCCER VENUES TO…
TOCA Social opened its first venue in August 2021 at London's iconic The O2 to huge success, attracting over 300,000 visitors in its first year. Backed by England's national team captain Harry Kane, TOCA Social offers guests an immersive venue to eat, drink and play interactive soccer-themed games powered by TOCA's innovative technologies. TOCA Social opened its first venue inAugust 2021atLondon'siconic The O2 to huge success, attracting over 300,000 visitors in its first year...
PR Newswire
15/02/2023
ROKiT extend Brand Champion deal with Snooker Legend Jimmy 'The Whirlwind' White…
Jimmy remains a full time snooker professional in a career spanning 43 years which is likely to be extended for at least a further two years given the recent resurgence in Jimmy's form which saw him reach the Last 16 in Germany and the latter stages of the recent Uk Snooker Major Championship. Jimmy remains a full time snooker professional in a career spanning 43 years which is likely to be extended for at least a further two years given the recent resurgence in Jimmy's form which saw him…
PR Newswire
13/02/2023
ROKiT BMW Motorrad Team unveil the 2023 WorldSBK Season Livery
The ROKiT Group of Companies, co-founded by Jonathan Kendrick and John Paul DeJoria have has invested heavily in building brand awareness for its diverse portfolio of innovative business products and services in recent years in a variety of motorsports internationally including the highly innovative ROKiT Racing Star programme, designed to unearth and develop the next generation of superstar drivers. The ROKiT Group of Companies, co-founded byJonathan KendrickandJohn Paul DeJoria...
PR Newswire
10/02/2023
ALL brings Paris Saint-Germain matches to life from the sidelines
Films and photos available here: http://bit.ly/3DRQGrX Films and photos available here:http://bit.ly/3DRQGrX PARIS,Feb. 10, 2023/PRNewswire/ -- From10 February 2023until the end of the season, ALL - Accor Live Limitless, a Paris Saint-Germain premium partner, will offer football fans the opportunity to watch Paris Saint-Germain matches a few centimetres away from the players, in specially installed seats right at the edge of the pitch. This experience, which is unprecedented...
PR Newswire
10/02/2023
Alliance University Hosts the AIU South Zone Inter-University Kho-Kho Tournament…
The tournament was held on four clay courts in the Kho-Kho arena of the University. The match officials for the tournament were sourced from the Karnataka State Kho-Kho Association. The tournament followed a knockout cum league basis, with each team battling it out to emerge as the champion. Dr. M. V. Thiagachanthan, Director of Physical Education, VIT Vellore, was the official observer of the event. The tournament was held on four clay courts in the Kho-Kho arena of the University. The match...
PR Newswire
10/02/2023
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