Taiwantrade.com to Promote Taiwan Innovations in Indonesia

Visitors to the pavilion will also receive a 'RFID Smart Bracelet' that enables an O2O shopping experience. The bracelet will create a log of the visit and send the products browsed and their links to the user. The pavilion will stage daily interactive activities, including free giveaways for selfie check-ins, as well as exclusive free shipping and discount deals. In addition, Indonesian internet celebrity Achtasya Iman will be checking in on opening day to live-cast her hands-on Taiwan product experience to her fans.

In collaboration with blibli, Indonesia's second-largest e-commerce company, there will also be a 'blibli Taiwan Pavilion' to display some of Taiwan's best and latest innovations, including Taiwan Excellence Award winners 'Swimming Goggles with a Wide-Angle View of 170°' from First Rank, 'Ultra-Light Carbon Fiber Badminton Racket' from JNice Sport, 'Teething Toothbrush for Babies' from Farling Industrial, 'Star ONE GPS running watch' from Alatech Technology, and 'Long-lasting Bilayer Lipgloss and Face Pack' from Season Cosmetics.

According to Google, Southeast Asia is a fast-growing e-commerce market set to reach US$102 billion by 2025. Meanwhile, Indonesia's e-commerce development is the most promising, expected to reach US$46 billion and account for 45% of the total Southeast Asia market by 2025. Currently, e-commerce accounts for just 3% of Indonesia's retail sector. The prospect for vigorous e-commerce growth is continuing to attract large-scale foreign companies to invest in the country.