Mobupps Welcomes Siddharth Barman as Vice President of Marketing, Strengthening Global Growth Strategy

As Vice President of Marketing, Barman will lead Mobupps' global growth initiatives, expanding the reach & impact of its products MAFO, iRTB & MobuppsX — across global markets.

With over 90% growth in 2024 across - US, EU & APAC, Mobupps capitalized on cross-platform strategies integrating CTV, mobile & web while cementing leadership in iGaming, e-commerce, entertainment & travel. For 2025, Mobupps envisions remarkable achievements, focusing on anchoring growth in developed markets through innovative product launches, leveraging AI & brand safety. Additionally, Mobupps plans to penetrate emerging markets by establishing local teams & expanding client portfolios, positioning itself for new records in the coming year.

"With a dynamic team & a robust portfolio of solutions, Mobupps is well-positioned to redefine the advertising landscape," said Barman. "I am honoured & excited to lead the marketing efforts at Mobupps, leveraging technology & innovative strategies to exceed customer expectations & set new benchmarks in the industry."

"We're excited to have Siddharth join Mobupps as our Vice President of Marketing. His impressive background in driving global growth, launching innovative products & building strong partnerships will be a huge asset as we grow & expand into key markets. Siddharth brings the energy & expertise that align perfectly with our vision for 2025 and beyond. I'm confident he'll play a key role in helping us strengthen our brand and deliver even greater value to our clients and partners worldwide," said  Yaron Tomchin, CEO of Mobupps

About Mobupps

Mobupps a leader in mobile advertising & technology solutions, with a legacy spanning over 15 years. Mobupps products include MAFO, iRTB & MobuppsX, empowers marketers to streamline operations, optimise campaigns & achieve measurable growth.

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