Saudi Crown Prince Launches ARDARA and its Flagship Destination AlWadi in the Heart of Abha
AlWadi will feature five distinct districts, each offering unique experiences, consisting of 2,000 residence options ranging from luxury apartments to modern villas, a selection of high-end hotel accommodations, commercial spaces and high-quality office areas, all developed in harmony with the region's identity and historical legacy.
ARDARA aims to provide numerous investment and partnership opportunities for local and international investors in multiple economic sectors including hospitality, arts, culture, food and agriculture, retail and entertainment.
The launch of ARDARA aligns with PIF's strategy to support promising economic sectors and diversify income in the Kingdom. Its flagship destination AlWadi is set to contribute more than 19 billion Saudi riyals to the Kingdom's non-oil GDP by the year 2030 and will create thousands of jobs for the region's residents. AlWadi also contributes to the objectives of the Aseer Development Strategy, "The Arabian Highland", announced by His Royal Highness the Crown Prince in 2021.
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