Nikon Releases New Df Digital SLR Camera

Nikon is pleased to announce the release of the Df, a light and smaller-size full frame D-SLR equipped with mechanical dials for setting shutter speed, ISO sensitivity, exposure compensation, exposure mode and release mode independently to bring users the ultimate in flexibility and control.

     (Photo: http://photos.prnewswire.com/prnh/20131113/653261 )

The Df features world-class Nikon imaging technology, including a 16.2-megapixel full frame CMOS sensor and the EXPEED 3 image processing engine, with an ISO range of 100-12800 (expandable from 50 to 204800), to deliver exceptional images. The compact design, coupled with the full frame sensor, makes it the perfect fit for photographers seeking portability without compromising on image quality.

"The new Nikon Df seamlessly combines the best features of Nikon's milestone cameras and our cutting-edge imaging technology in a compact form factor. The camera's iconic design, the attention to details on ultimate usability, and its advanced imaging capabilities place it at the forefront of Nikon's innovation," said Uemura Kimito, General Manager, International Marketing Division, Nikon Singapore Pte Ltd.

Designed to offer a distinctive look for photographers, the Df is packed with the ultimate in Nikon's imaging technology. The camera features a shutter release mode that enables users to capture a high-speed continuous stream of images at approximately 5.5 frames per second. In addition, as the first Nikon digital SLR camera equipped with a collapsible metering coupling lever, the Df allows photographers to make use of the full range of Nikon lenses, including non-AI lenses. The camera is also compatible with the SDXC and UHS-I standard memory cards^[1], as well as the Eye-Fi cards.

^[1]Interface standards

High-quality imaging experience in an iconic design

Luxurious styling in a highly portable frame

High-speed performancewithout compromise

Intuitive usability features

System Expandability

Pricing and Availability

The Nikon Df will be available in two colours (black and silver) starting November 2013 at the suggested retail price of AED 11,499. For more information on the new Nikon D5300 and other Nikon products, please visit http://www.nikon-mea.com.

About Nikon

Nikon, At the Heart of the Image. Nikon is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognised for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Singapore Pte Ltd distributes consumer and professional digital SLR cameras, NKKOR optics, Speedlights and system accessories; Nikon COOLPIX compact digital cameras; Nikon sports optics as well as the Nikon 1 advanced cameras with interchangeable lens system in over 50 countries.

For more information, visit http://www.nikon-mea.com. Connect with Nikon and other photographers on Facebook at http://www.facebook.com/NikonMEA and get the latest news and information from Twitter by following @NikonMEA.