DUBAI HOLDING OPENS SUBMISSIONS FOR THE 'INNOVATE FOR TOMORROW' GLOBAL SUSTAINABILITY CHALLENGE

Open to global innovators and scale-up companies worldwide, the challenge provides an opportunity to submit sustainability solutions in the form of either a Minimum Viable Product (MVP), service, process or a combination, with a particular emphasis on fostering responsible consumption and production practices in alignment with the UN Sustainable Development Goal (SDG) 12. This includes areas such as economic circularity, resource efficiency, supply chain sustainability, waste reduction and consumer education.

Huda Buhumaid, Chief Impact Officer, Dubai Holding, said: "As a socially responsible business that operates For the Good of Tomorrow, sustainability is at the forefront of our operations across Dubai Holding. Our unwavering commitment to deliver positive impact and shape a better future for all our stakeholders is grounded in a steadfast dedication to sustainable innovation. Through initiatives such as the Innovate for Tomorrow Challenge, we actively pursue transformative opportunities to strengthen our contribution to national sustainability agendas, including reinforcing Dubai's ambition to reduce its environmental impact, as well as cementing our position as a catalyst for meaningful change in the UAE and beyond."

The winner and runner-up of the challenge, revealed in May 2024, will be selected following a rigorous evaluation process and will receive a comprehensive rewards package. This includes access to TECOM Group's in5 business incubator, and a nominal cash prize for each. The winner will have the exclusive opportunity to implement the solution through a pilot programme with Dubai Holding and will receive tailored mentoring by industry experts. The five finalists will have the opportunity to attend an investor pitch day to showcase their innovations to key industry stakeholders. To ensure equal opportunity and access for all participants, there are no registration fees for application submissions. To submit an application to the challenge before 31 March 2024, please clickhere.  

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